About Martin_Belam

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So far Martin_Belam has created 5 blog entries.

Zombie articles and the lifecycle of longtail content

The man forced to marry a goat in Sudan. That bloke with a pea-plant growing in his lungs. The guy who threw a mouse onto a fire which then ran back into his house and burnt it down. We’ve all seen them. The zombie articles that rise from the dead again and again to top the most read lists of big news sites like the BBC. How does it happen, and what should we do about it?

By |2013-07-29T07:00:00+00:00July 29th, 2013|Analysis|Comments Off on Zombie articles and the lifecycle of longtail content

It’s tough below the line: the paradox of reader comments

In the last few days Bryony Gordon wrote a piece for the Telegraph aboutÇ_¶ÿthe experience of her parents getting divorced when she was 20. It was a touching piece, full of understanding about her own reaction at the time, and the realisation that all of our parents are flawed human beings. But many user comments descend into anarchic, negative and spiteful discourse. What's going on?

By |2013-02-11T10:07:00+00:00February 11th, 2013|Analysis|Comments Off on It’s tough below the line: the paradox of reader comments

Publishers Amazons Ebook Charges

Are Amazon's ebook publishing charges all they seem? Information architecture expert Martin Belam argues that some have misunderstood the way Amazon charges people to upload and sell their own content. Do publishers get a fair deal?

By |2012-06-13T00:00:00+00:00June 13th, 2012|Analysis|Comments Off on Publishers Amazons Ebook Charges