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So far Henry_Taylor_and_Jasper_Jackson has created 7 blog entries.

Different beasts for a new media: Why BuzzFeed and Vice have less in common than you think

On the face of it, BuzzFeed and Vice are two companies with a lot in common. Both get young internet users, both get mobile and social, both rely on the advertising industry, both produce entertainment, and both produce journalism. It’s almost too easy to find examples of people comparing the two – Google “BuzzFeed and Vice” to get started and you can pretty much take your pick. The often-mistaken-but-never-in-doubt Michael Wolff is one of the worst offenders, and even TheMediaBriefing team falls into the trap occasionally. But in reality the comparison between the two publishers should be much more complex than it is.

By |2014-08-19T16:30:00+00:00August 19th, 2014|Analysis|Comments Off on Different beasts for a new media: Why BuzzFeed and Vice have less in common than you think

Euromoney and Informa BI: Similar businesses, very different trajectories

Both Informa’s Business Intelligence division and Euromoney (70 percent owned by DMGT) are in the high-value subscription business, but while Euromoney has had a very focused, top-down approach which seems to be working, things aren't quite as rosy for Informa Plc.

By |2014-05-15T13:15:00+00:00May 15th, 2014|Analysis|Comments Off on Euromoney and Informa BI: Similar businesses, very different trajectories

Media must reads April 7: The best news, analysis and comment to inform your week

The sheer rate that think-pieces and comment articles are published about the media industry means that if you blink, you'll inevitably miss an important insight or piece of analysis. So here's a roundup of some of the best and most informative articles including Tesco's latest ad tech push, Digital First media's digital problems and a lot of Facebook stats.

By |2014-04-07T11:30:00+00:00April 7th, 2014|Analysis|Comments Off on Media must reads April 7: The best news, analysis and comment to inform your week

The dangerous middle ground and why Nuts’ closure is about more than just boobs

While the web's oversupply of flesh and sex has undermined one of Nuts' main USPs, that dynamic is just an especially salacious example of how the middle ground of publishing is becoming increasingly untenable for a far broader range of media that is stuck between scale and niche.

By |2014-04-02T08:00:00+00:00April 2nd, 2014|Analysis|Comments Off on The dangerous middle ground and why Nuts’ closure is about more than just boobs

Why media companies should be much, much more worried about data security

Hackers looking for data to sell on the black market are no longer attacking high profile institutions like banks and governments, but instead are looking for softer targets, including media companies. Here's how they are doing it and what media companies can do to protect themselves.

By |2014-03-21T12:30:00+00:00March 21st, 2014|Analysis|Comments Off on Why media companies should be much, much more worried about data security

British Media Awards: The full shortlist and Twitter’s response

TheMediaBriefing's British Media Awards shortlist was unveiled on Twitter today. The companies, teams and brands that made the cut are some of the best examples of innovation and success in the UK media scene. Below is the full shortlist, followed by a roundup of some of the responses on social media.

By |2014-02-27T16:30:00+00:00February 27th, 2014|Analysis|Comments Off on British Media Awards: The full shortlist and Twitter’s response

This was global advertising in 2013: Where will media get a look-in over 2014?

The shift from offline to online ad spend is often seen as the defining feature of the huge shakeup in the global ad market over the last few years. However, there's another, more alarming way of painting this picture – the move from advertising against written media, to advertising against online services.

By |2013-12-19T08:00:00+00:00December 19th, 2013|Analysis|Comments Off on This was global advertising in 2013: Where will media get a look-in over 2014?