It was certainly an eventful Christmas; not a good time to be a celebrity or a turkey, but we hope otherwise that you all had a relaxing break.
However, the media world never rests, so here are our pick of essential updates you may have missed while digesting your Christmas dinner and mulled wine…
Forbes launches a Snapchat popup channel on Discover
Forbes is using Snapchat to reveal part of its “30 under 30” list of influential entrepreneurs, marking the first time the publisher is releasing one of its major franchises on a social network ahead of its own property. As of Christmas, Forbes was working with Snapchat to sell advertising into the channel but hadn’t confirmed any deals yet.
Vogue editor-in-chief, M&C Saatchi chairman & Pearl & Dean CEO among 2017 New Year’s Honours list
Figures from media and advertising have been recognised in the 2017 New Year’s Honours list including Vogue editor-in-chief Anna Wintour being made a dame, a CBE for M&C Saatchi chairman Jeremy Sinclair and an OBE for Credos director Karen Fraser.
Mark Zuckerberg appears to finally admit Facebook is a media company
In a video chat with Facebook’s COO, Sheryl Sandberg, Zuckerberg said: “Facebook is a new kind of platform. It’s not a traditional technology company. It’s not a traditional media company. You know, we build technology and we feel responsible for how it’s used.
“We don’t write the news that people read on the platform. But at the same time we also know that we do a lot more than just distribute news, and we’re an important part of the public discourse.
Digital ad spend is up 20% but the benefit is in the hands of the few
Separate studies from the IAB and Nielsen this week suggest that while digital advertising is in the rudest of health, the number of media owners benefiting from the spend are few, with the industry’s West Coast behemoths seemingly the biggest winners.
‘Washington Post’ To Add 60 Newsroom Jobs
After a year of record traffic and digital advertising revenue, the Post newsroom will grow by more than 8 percent, to more than 750 people. The extent of the newsroom expansion was first reported by Politico. The Post will add a “rapid-response” investigative team, expand its video journalism and breaking news staff, and make additional investments in podcasts and photography.
‘Inc’ Mag Has Most Profitable Year In Decade
CRO John Donnelly pointed to a list of positive numbers for the publication, which focuses on content for entrepreneurs, start-ups and small business, as evidence that Inc. is “the fastest-growing business property in the US.” Web traffic is up 110% from two years ago and page views are up 105%. Video views have risen 68% this year. Inc.’s print magazine audience grew 9.1% since last year, according to data from market research and consulting firm Ipsos.
Billboard Buys Spin and Vibe in a Quest to ‘Own the Topic of Music Online’
“In recent years, we set out to own the topic of music online, and the acquisition of these incredible music assets helps us do just that,” said Media Group co-president John Amato, adding that the deal is meant to “fully capture the value of millennials and music.” Once closed, the combined entity will reach 45 million monthly unique visitors. SpinMedia CEO Stephen Blackwell will be named chief strategy officer and report to Amato.
Wenner Media Poised To Sell ‘Us Weekly’
Wenner Media is poised to sell celebrity and entertainment title Us Weekly, according to New York Post, which in a second story, noted the price tag was $100 million. Wenner Media, which is owned by Rolling Stone and Men’s Journal owner Jann Wenner, has reportedly tapped New York investment firm Methuselah Advisors to gauge interest. The company has been under intense pressure following recent lawsuits brought on by a discredited Rolling Stone article called “A Rape on Campus” published in November 2014.
Inside Time Inc.’s Plan to Save the Newsstand
If print is dying, the newsstand has become something of a retail hospice – but Drew Wintemberg, recently appointed president of Time Inc. Retail after 15 years as EVP of sales and logistics, believes it doesn’t need to be that way. Folio: sat down with Wintemberg to discuss the various challenges ahead, what consumers and retailers need from publishers, and why he still believes in the power of print at retail.
Reading Fake News, Pakistani Minister Directs Nuclear Threat at Israel
A fake news article led to gunfire at a Washington pizzeria three weeks ago. Now it seems that another fake news story has prompted the defense minister of Pakistan to threaten to go nuclear. The defense minister, Khawaja Muhammad Asif, wrote a saber-rattling Twitter post directed at Israel on Friday after a false report — which the minister apparently believed — that Israel had threatened Pakistan with nuclear weapons. Both countries have nuclear arsenals.
Snapchat to acquire Israeli augmented reality business Cimagine
Financial paper the Calcalist reported the move and noted that it is the mobile messaging app’s first acquisition in Israel. The startup will act as Snapchat’s research and development centre in Israel and will see its workforce of 20 expand rapidly over the coming months. To that end, the Calcalist noted that it was the company’s highly-skilled team as the main reason behind Snapchat’s acquisition rather than the technology.
A bug in Twitter’s app inflated video ad metrics by as much as 35%
Twitter let advertisers know about the error earlier this week. The company has issued advertisers refunds for over-billing from video campaigns that ran on its social network between November 7 and December 12.
Rock fans raise £78,000 in five days for Team Rock staff
An online campaign to raise cash for staff laid off after the collapse of rock music publisher Team Rock has smashed its £20,000 target. The crowdfunding drive was set up on Monday by a member of heavy metal band Orange Goblin. By Friday afternoon, more than £78,000 had been raised.
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