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Selling ads by time, not space
I just saw some mind-bending work Chartbeat is about to release about measuring the time users spend exposed to an ad online.
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Apologies
Howard Kurtz screwed up, yes, but he also just showed an admirable example of accountability in apologizing on his CNN show Reliable Sources — saying that as a media critic he should be held to a higher standard of media trust — and then submitting to grilling by David Folkenflik of NPR and Dylan Byers of Politico.
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And now the news: Here’s what we *don’t* know at this hour…
I often tell my students that where they see a problem, they should find the opportunity. Well, we’ve been told over and over this weekend that we had a big problem with misinformation after the Boston Marathon bombing. Breaking news, haven’t you heard, is broken.
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A media attack
The attack on the Boston Marathon was designed to maximize media coverage: a popular event with cameras everywhere and a narrative that will be sure to follow about innocent enjoyment henceforth ruined by danger.
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Technopanic: The Movie
Disconnect thinks it is a film about technology’s impact on our lives. But it is really just a mawkish melodrama about a random bunch of creeps, jerks, assholes, and loners. It is not a warning about our future. In the future, it will be seen as the cyber Reefer Madness: in short, a laughingstock.
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The coolest Canadian
I had the great pleasure last night to watch one of my favorite interviewers on one of my favorite shows, live in New York. Jian Ghomeshi [except for an excess H it sounds like it's spelled] is the host of the CBC’s Q, which I’ve listened to for years.
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Living the Google life
I was about to sit down and write an aria of praise to living the Google life, now that I have transitioned fully from my iPhone, iPad, and Mac and functioned fully for a few months with Android, Chrome, and services from Gmail to Google Calendar to Google Now to Google Reader on my Nexus 4, Nexus 7, Chromebook and now Chromebook Pixel.
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I see you: The technopanic over Google Glass
Google Glass isn’t available yet. Even so, the technopanic it’s inspiring is rising to full swivet. But I say there’s no need to panic. We’ll figure it out, just as we have with many technologies—from camera to cameraphone—that came before.
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Voluntary media
Two important but too-unsung women in media — performer Amanda Palmer and Google ad exec Susan Wojcicki — met at an idea this week: that media and advertising are becoming voluntary.
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Roll over, Gutenberg
Germany, I fear, is not the land of innovation. It is a land of institutions.
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