Top Mobile Stories
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- Bits Blog: With Medium, Evan Williams Is Tackling the Future of Writing Online
- Trinity Mirror CEO: 'You will not be successful in charging for straightforward news'
- Twitter UK MD: Native ads are 'potentially the next saviour of internet businesses'
- Google's Arora says mobile will create bigger advertising pie
- Top Right Group CEO: 'We don’t want to run a business underpinned by advertising'
- NYT digital products EVP: 'Saying innovation is impossible within a large organisation is risky'
Latest Mobile Analysis
10th March 2014 11:15
There truly is an app for everything, and the market is only getting bigger. For some, fashion apps may be the “it” accessory and might even be as important as the purse carrying their designer handset. It’s time to think of the app on the mobile device less as just another distribution channel for issues, and more as a content hub for building a relationship with your end user.
4th March 2014 15:01
The question of whether or not you should integrate print and digital was the running theme of a panel discussion this morning between Hearst digital strategy director Rebecca Miskin, Axel Springer CTO Ulrich Schmitz and Verdens Gang CEO Torry Pedersen.
4th March 2014 15:00
“Historically the editor has been king or queen. Now there has to be room at the table for product development and technology,” said Immediate Media Company’s CEO Tom Bureau at today’s Digital Media Strategy conference.
4th March 2014 14:00
Total time spent online by readers on mobile devices will exceed that of desktop this year if not 2015, according to Enders Analysis CEO Douglas McCabe. McCabe told the Digital Media Strategies conference in London today that the impact of smartphones and tablets is “as great, if not greater, on many traditional content businesses” than the introduction of desktop internet usage.
4th March 2014 12:30
How did Axel Springer tackle the problem of digitisation? By becoming “digital shareholders”, Springer chief technology officer Ulrich Schmitz told the Digital Media Strategies conference today.
Latest Mobile News
Brand Republic4th March 2014 11:53
Tablets offer an exciting new opportunity for premium and luxury brands, say Neil Cunningham, head of digital at specialist media shop Cream UK, and Karen Stephenson, head of client operations at Cream UK.
Telegraph.co.uk - Media22nd February 2014 21:38
Mobile phone operattors see over-the-top services such as WhatsApp as a threat
Adexchanger.com21st February 2014 20:44
Millennial Media is at a crossroads. With a new CEO and recent acquisition, the Baltimore company has made several moves to strengthen its position in the mobile advertising space and speculation over its next move is growing among industry insiders. Last month, Millennial tapped ad tech veteran Michael Barrett to replace founding CEO Paul Palmieri, […]
Adexchanger.com21st February 2014 05:03
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Twitter’s Marketing Nest Twitter is rolling all of its advertising products into one big bundle called the Twitter Marketing Platform Program. It will include all of Twitter’s API, measurement and targeting partners. The blog post has some quotes from companies that have found success […]
Adexchanger.com21st February 2014 01:20
Tremor Video's fourth-quarter financials, reported Thursday, included a continuous rise in mobile ad revenue and a reduction of its demo pricing-related losses. The company’s total revenue for 2013 rose 25.3% to $131.8 million year-over-year. Its in-stream revenue was $128.3 million, a 28.7% increase from the same period in 2012. It reported a net loss of […]