Top Mobile Stories
- Explainer: Why publishers should be looking at the WebM video format
- Eastern promise: A roundup of emerging media projects in Eastern Europe
- VG chief technology and product officer: The need for product management in media
- What can virtual reality headsets like Oculus Rift do for media?
- Can media organisations overcome the barriers to better metrics?
- What does the mobile market look like at the start of 2015?
Latest Mobile Analysis
22nd January 2015
At the junction of increased digital video consumption and the revival of the .gif format for use in listicles, the WebM video format offers more than a few reasons for publishers to consider it.
21st January 2015
Most of the media innovation we cover is happening in English – it’s a big market that's been more exposed to many of the global digital trends that have so disrupted media. But there are interesting new projects springing up everywhere so in a bid to spread our net a little wider, and take advantage of some temporary local knowledge, we’ve tapped the connections of visiting student Krystina Shveda to take a look at what’s happening in Eastern Europe.
15th January 2015
Unless media companies step it up and totally change their view and abilities on product management, they will be eaten by tech and new players. Only those that fully embrace that product management in media is the intersection between journalism, user experience, software, data and analytics will thrive.
9th January 2015
Forecasts show that virtual reality headset sales are to reach 50 million by 2018, and offer brand publishers an opportunity to really deliver on the promise of immersive reporting. So what are the barriers to entry into that market?
7th January 2015
2014 saw the emergence of a rare consensus among media industry leaders about the need for better ways of measuring how people are interacting with content, both editorial and advertising. But while the inadequacies of the system are clear to most, the solutions remain elusive.
Latest Mobile News
Telegraph.co.uk - Media1st January 2015
Adexchanger.com19th December 2014
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Joe Prusz, head of mobile at Rubicon Project. In 2013, many observers marveled at the growth in mobile users. If 2013 was the year of mobile adoption, mobile advertising moved […]
Adexchanger.com25th November 2014
Following on the heels of its buy button announcement and its recent CardSpring acquisition, Twitter announced the introduction of what it’s calling Twitter Offers – another step by the social network to add more commerce functionality to its offering. Twitter bought CardSpring back in July. The platform enables the creation of payment applications, a clear complement […]
Telegraph.co.uk - Media11th November 2014
Telegraph.co.uk - Media31st October 2014