Top Consumer Media Stories
- How will global media consumption and advertising change by 2017?
- The way we were: 10 ways UK media consumption has changed in the last decade
- Newsletter 23rd June: The reality of UK local media + analysis of UBM's new strategy
- The UK's local print press is still declining - but are there viable alternatives?
- Is UBM’s strategy the real deal or not?
- Newsletter 22nd June: Europe's biggest start-ups + Twitter's live events strategy
Latest Consumer Media Analysis
1st July 2015
The continued rise of online services will have a major impact on traditional media habits and global advertising patterns, a new study from ZenithOptimedia reveals.
29th June 2015
LiveIntent describes itself as the go-to solution for brands and advertisers looking to market to people, not pixels. With about half of engagement taking place on mobile, its platform optimises for device, but also location, time and context.
24th June 2015
A new study from Ofcom, the UK Communications Regulator, reminds us just how much media habits have changed in the past decade. Does this pace of change help explain the digital pickle some media companies themselves in?
23rd June 2015
Is the decline of the UK's local print media as dramatic as most people think? And will UBM's new strategy deliver the impact that it's new CEO hopes for?
23rd June 2015
Some local newspapers may be closing, but new titles are still being published and digital traffic is up across the board. Emily Shackleton looks behind the curtain to find out what's really going on.
Latest Consumer Media News
MediaGuardian1st January 2015
It’s a hit with the millennial generation and predicts revenue of $1bn this year, so what can young company teach its rivals? Continue reading...
MediaGuardian30th December 2014
Sajid Javid says working in City was like ‘walking round United Nations’ on special Today programme edited by Lenny Henry
Brand Republic16th December 2014
Auto Trader, the marketplace for new and used cars, is launching a £6.5 million TV campaign on Boxing Day, drawing on the different ways people look for their perfect car.
Adexchanger.com25th November 2014
Following on the heels of its buy button announcement and its recent CardSpring acquisition, Twitter announced the introduction of what it’s calling Twitter Offers – another step by the social network to add more commerce functionality to its offering. Twitter bought CardSpring back in July. The platform enables the creation of payment applications, a clear complement […]
MediaGuardian14th November 2014
Publishing giant to pay more than 7,000 interns between $700 and $1,900 after lawsuit said some had been paid less than a dollar an hour