Top Consumer Media Stories
- Regional publishers making progress back to profit - but not out of the woods yet
- Haymarket's 2014 pre-tax profits show a company getting to grips with its debt
- DeAgostini on why superstar consumers might be the saviour of consumer magazines
- "Frictionless migration": How has the Economist stayed ahead of the digital curve?
- WhatsApp and publishers: The double-edged sword of personal messaging apps
- Audience rediscovery: The data behind Grazia's tenth birthday celebrations
Latest Consumer Media Analysis
16th April 2015
The regional media groups are making good progress both in growing their digital audience and their digital revenue, despite the fact the total revenues are still falling as print continues its decline. However there is still much to do before or if revenue can return to its historic levels.
1st April 2015
Haymarket's 2014 results show the company is turning a pre-tax profit. But the results also tell of a more important story for Haymarket - that of a company continuing to reduce its bank debt and focusing on restructuring.
20th March 2015
Identifying the members of its audiences who have influence over others and directly embedding them in the editorial process is a novel idea for consumer magazines - but one that has yet to prove successful for De Agostini.
11th March 2015
There comes a time with any new technology, whether it be DVDs or digital cameras, where both the old and new technologies exist together. That's a tricky area to navigate, but one The Economist's Paul Rossi feels the magazine is well equipped to traverse.
10th March 2015
The privacy of WhatsApp is a big part of what makes it so appealing, and what makes it so hard for publishers to break into.
Latest Consumer Media News
MediaGuardian1st January 2015
It’s a hit with the millennial generation and predicts revenue of $1bn this year, so what can young company teach its rivals? Continue reading...
MediaGuardian30th December 2014
Sajid Javid says working in City was like ‘walking round United Nations’ on special Today programme edited by Lenny Henry
Brand Republic16th December 2014
Auto Trader, the marketplace for new and used cars, is launching a £6.5 million TV campaign on Boxing Day, drawing on the different ways people look for their perfect car.
Adexchanger.com25th November 2014
Following on the heels of its buy button announcement and its recent CardSpring acquisition, Twitter announced the introduction of what it’s calling Twitter Offers – another step by the social network to add more commerce functionality to its offering. Twitter bought CardSpring back in July. The platform enables the creation of payment applications, a clear complement […]
MediaGuardian14th November 2014
Publishing giant to pay more than 7,000 interns between $700 and $1,900 after lawsuit said some had been paid less than a dollar an hour