Top Consumer Media Stories
Latest Consumer Media Analysis
22nd October 2015
While print is still a big part of Immediate Media's strategy, it's also looking to expand and diversify into the same niche space that its existing audiences are interested in.
22nd October 2015
How do you succeed on mobile? By doubling down on product quality
29th September 2015
Digital publishers are in an unprecedented position as we barrel into the back end of 2015. Mobile now accounts for over half of all time spent online, which has changed the revenue proposition for digital publishers.
23rd September 2015
The president of digital at Hearst Troy Young argues that while digital publishing requires legacy brands rethink how they serve their audiences, ultimately that change is healthy.
Latest Consumer Media News
MediaGuardian1st January 2015
It’s a hit with the millennial generation and predicts revenue of $1bn this year, so what can young company teach its rivals? Continue reading...
MediaGuardian30th December 2014
Sajid Javid says working in City was like ‘walking round United Nations’ on special Today programme edited by Lenny Henry
Brand Republic16th December 2014
Auto Trader, the marketplace for new and used cars, is launching a £6.5 million TV campaign on Boxing Day, drawing on the different ways people look for their perfect car.
Adexchanger.com25th November 2014
Following on the heels of its buy button announcement and its recent CardSpring acquisition, Twitter announced the introduction of what it’s calling Twitter Offers – another step by the social network to add more commerce functionality to its offering. Twitter bought CardSpring back in July. The platform enables the creation of payment applications, a clear complement […]
MediaGuardian14th November 2014
Publishing giant to pay more than 7,000 interns between $700 and $1,900 after lawsuit said some had been paid less than a dollar an hour