Top Broadcast Stories
- Video social sharing: How do four of the big players stack up on the social web?
- Three things the Facebook, Apple, and Netflix results tell us about the media landscape
- TalkTalk attracts 1.1m customers and joins Thinkbox
- TalkTalk leapfrogs BT as TV provider
- Time Warner improves defences against second Murdoch bid
- Netflix profits double as new users order Orange Is the New Black
Latest Broadcast Analysis
29th July 2014
Our love affair with video on demand has seen online video advertising grow by 45 percent in the last year. But is the sell-side fully capitalising on the VOD opportunity? Many publishers are still grappling with the fundamental challenges of how to generate greater supply of premium-quality content, how to make that content available, and how to monetise it in the most effective way.
17th July 2014
Just as mobile was something the publishing industry once talked about before realising it had already happened, video is quickly turning out to be the same. The online video ad model may not be fully formed yet, and the majority of ad revenues may lie elsewhere, but it's a rapidly evolving field that already has companies taking full advantage of its potential. For legacy publishers wondering if they should expand into the online video space – this is your competition.
15th July 2014
In web design, parallax scrolling is a term used to describe the technique where different parts of a webpage move at different speeds as the user scrolls up or down the page. However, sites likes the NYT’s Snowfall are often touted as successful examples of the parallax effect, but they don’t actually incorporate the effect...
11th July 2014
More news websites than not rely on the digital advertising model to support their web endeavours. But that seems to have a big impact on the quality of design and UX for many of them. The majority still seem to have a variety of barriers to a clean and easy experience for audiences. Is this really the best way publishers can work out how to generate online revenue while valuing and respecting their audiences' experience online?
10th July 2014
Gawker editor-in-chief Max Read recently announced all of the internal chat discussion going on would be published externally on a new “Disputations” vertical with the idea being audiences would get extra value out of those discussions. That’s a step most publishers wont quite be willing to take, but it does point to the fact that more and more teams are finding more efficient ways to communicate – something becoming increasingly important in an age where the traditional journalist/advertising/development walls in many organisations are being broken down.
Latest Broadcast News
Business Insider28th June 2014
Cindy Holland, Netflix's head of original content, recently revealed why the on-demand Internet streaming service responsible for hits like "House of Cards" and "Orange Is The New Black" decided to produce shows with a straight-to-series model, forgoing networks' traditional pilot seasons.
New York Times28th June 2014
Telegraph.co.uk - Media24th June 2014
Adexchanger.com10th June 2014
Time Inc. is in a tough spot after its spinoff from Time Warner Inc. It begins its run as an independent public company saddled with $1.3 billion in debt and revenue that has steadily declined with only two quarters of sequential growth in the past six years. In related (and unfortunately timed) news, the publisher's […]