Subway
Summary
Subway is an American restaurant franchise that primarily sells submarine sandwiches (subs), salads, and personal pizzas. Due to contrary belief, Subway is not a fast-food restaurant. It is just a fast service restaurant. It is owned and operated by Doctor's Associates, Inc. (DAI). Subway is one of the fastest growing franchises in the world with approximately 33,048 restaurants in 91 countries/territories as of June 29, 2010. It is the largest single-brand restaurant chain globally and is the second largest restaurant operator globally after Yum! Brands (35,000 locations).Subway's main operations office is in Milford, Connecticut, and five regional centers support Subway's growing international operations.
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Top 10 Commercials of the Week: Oct. 26 - Nov. 2
This week, Hurricane Sandy and Halloween vied for our attention, brands got into heavy metal, and a famous former NYPD detective wants to make sure you know what you're dealing with in that Subway sandwich.
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Ad of the Day: Arby's
Sleep easy, America. Bo Dietl is on the case. What case, you say? The truth about your sandwich meat.
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Advertising: Pizza Hut Tries the Sandwich Market Again
A campaign for the pizza chain’s P’Zolo takes aim at Subway and other chains that specialize in sandwiches.
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Have No Fear, the Fashion Police is Here. The Mr. Magazine™ Interview with Morgan Myrmo, Founder and Publisher, Fashion 5.0 Magazine
To say that the magazine publishing business model is changing will be a major understatement. Change has become the only constant in this business and every publisher is looking for a new model that will lead the way to the future. Morgan Myrmo, founder and publisher of Fashion 5. 0 magazine is one of those individuals who seems to have found a business model, and so far, so good, with that business model.
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Back Bay Blackout Cancels Boston Meeting
When the lights went out in Boston on March 13, there wasn't much that the American Alliance for Health, Physical Education, Recreation and Dance could do to save its convention.
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Ford Motor Company, Newman's Own®, Clairol and Planet Fitness Join General Mills, Subway Restaurants®, Brita and Jennie-O as Brand Partners on "The Biggest Loser"
LOS ANGELES, Feb. 21, 2012 /PRNewswire/ --NBC and Reveille have added Procter & Gamble's Clairol Brand, Ford Motor Company, Newman's Own and Planet Fitness to its lineup of successful relationships with some of the most globally recognized brands, which also. . .
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Subway's Brand Strategy Around The Super Bowl
While not in the big game, Subway's presence will be evident, says CMO Tony Pace.
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Data Points: Sandwich Hero
Parents like budget-friendly brands like Subway and Target, while online/tech giants lead LGBT consumers’ list. Democrats are fans of PBS while Republicans prefer Fox News. YouGov BrandIndex measures consumer perception of brands by asking 5,000 adults age 18+ each week for feedback on 1,100 U. S. brands. The resulting Buzz scores are compiled by subtracting negative feedback from positive and range from 100 to -100.
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Jun Group Closes $2.5 Million for Social Videos
Social video platform company Jun Group has closed $2. 5 million in financing from Western Technology Investment. WTI’s portfolio also includes Facebook, in which the firm was an early investor, Google, Plaxo, StumbleUpon, Ustream and other socially oriented companies.
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Protesters Shutting Down the Subway? Depends on What You Watch
A local television station has repeatedly warned viewers about a planned subway shutdown that Occupy Wall Street doesn't seem to have organized.
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