Salesforce.com
Summary
Salesforce.com (NYSE: CRM) is a software as a service (SaaS) company that distributes business software on a subscription basis. Salesforce hosts the applications offsite. It is best known for its Customer Relationship Management (CRM) products. Salesforce.com was founded in March 1999 by former Oracle executive Marc Benioff, Parker Harris, Dave Moellenhoff, and Frank Dominguez as a company specializing in SaaS software. Harris, Moellenhoff and Dominguez, three software developers at Clarify, wrote the initial sales automation software. In June 2004, the company went public on the New York Stock Exchange under the stock symbol CRM. Initial investors in salesforce.com were Marc Benioff, Mark Iscaro, Larry Ellison, Halsey Minor, Magdalena Yesil and Igor Sill, Geneva Venture Partners.Salesforce.com is headquartered in San Francisco, California, with regional headquarters in Dublin (covering Europe, Middle East, and Africa), Singapore (covering Asia Pacific less Japan), and Tokyo (covering Japan).
Salesforce.com Twitter Mentions
Latest Salesforce.com News RSS Feed
-
Adobe Borrows From Pinterest in Marketing Cloud Redesign
Pinterest’s ascent last year heralded a new design ethos that spread to many digital properties. PandoDaily dubbed the social scrapbooking platform’s impact as “The Great Pinterestification,” and Adobe has now joined the movement through a redesign of the Adobe Marketing Cloud dashboard.
-
TopShop is fashion’s most social high street brand
TopShop has been revealed as fashion’s most social media savvy high street brand, according to a London Fashion Week study.
-
Salesforce's $835 million quarterly revenue tops forecasts
(Reuters) - Salesforce. com Inc on Thursday reported better-than-expected quarterly sales of $835 million, backed by strong sales of its cloud-based services.
-
Shazam: 'TV advertising is going to become our primary revenue stream'
With tens of millions of weekly active users, British startup wants to make second-screen ads a big deal for broadcasters.
-
What Twitter's Ad API Really Means for Social Advertising
Advertising on Twitter just got easier. As previously reported by Adweek and TechCrunch, the social platform has rolled out an ad API that will let social marketing developers buy Twitter ads within the dashboards marketers already use to manage their Twitter and Facebook accounts and campaigns.
-
Twitter takes major step forward in advertising with ads API launch
Today is a big day for Twitter. It has launched its advertising API and that means significant changes both for Twitter and its advertisers. For the first time marketers now easily create and manage ad campaigns and buy them through third parties.
-
Twitter begins integrating advertising software
SAN FRANCISCO (Reuters) - Twitter Inc said on Wednesday it is opening up its platform to third-party advertising management software, taking another step to establish its ad-based business model ahead of an initial public offering.
-
Twitter Officially Launches Ad API
Advertising on Twitter just got easier. As previously reported by Adweek and TechCrunch, the social platform has rolled out an ad API that would let social marketing developers add the ability to buy Twitter ads within the dashboards marketers already use to manage their Twitter and Facebook accounts and campaigns.
-
Curalate Pairs Pinterest, Instagram Analytics
Over the past year or so, images have become social marketing’s breakout currency. Pinterest played a heavy role in that shift, as did Instagram’s surging popularity and its acquisition by Facebook. The ascendance of images has increased the need for marketers to be able to measure their impact, leading to the rise of companies like Curalate, Pinfluencer, Simply Measured and Nitrogram, all of which either specialize in Pinterest or Instagram analytics.
-
How One Investment Bank Visualizes The Enterprise Marketing Stack
Technology vendors, through mergers and acquisitions, are moving more into the marketing field, as the CMO’s role continues to evolve to include more technology functions. Highlighting the actions of companies such as Adobe, IBM, Oracle, and Salesforce, The Jordan, Edmiston Group, Inc. (JEGI) has proposed a framework it calls the “Enterprise Marketing Management (EMM) Stack,” [.
TheMediaBriefing Social