Quebecor Media Inc.

Summary

Quebecor Media Inc. is a Canadian media company. Quebecor Inc. owns the controlling interest with 54.72% while CDP Capital d’Amrique Investissements Inc. owns the remaining 45.28%. It owns and operates the following companies:Quebecor Media's wide range of media properties enables it to execute "convergence" strategies that are sometimes criticized. When the TVA television network was running the program Star Acadmie (sort of a French-language "American Idol"-type program), it was heavily cross-promoted: TVA would mention it in the "entertainment" segment of news broadcasts, the newspaper Le Journal de Montral would run several pages on it, magazines would run articles on it, and so forth.

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