Grocery Manufacturers Association
Summary
The Grocery Manufacturers Association (GMA) is a trade association based in Washington, D.C..Since 1908, GMA has been representing the world's largest branded food, beverage and consumer product companies. In doing this GMA has been an advocate for its members in public policy and has been at the forefront on initiatives to increase efficiency industrywide.GMA's largest members include the Coca-Cola Company, ConAgra Foods, General Mills, Nestle, PepsiCo, Inc., Procter & Gamble, Del Monte Foods, and Unilever.On January 1, 2007 GMA merged with the Food Products Association and formed the world's largest trade association representing the food, beverage, and consumer products industry (GMA/FPA).
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Coalition Formed to Oppose New Top-Level Domain Name Plan
A coalition fighting the new scheme for adding domain names to the Internet has announced the addition of a large number of companies and associations to its ranks, giving a bigger voice to the lobbying effort in Washington.
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Webdenda: Accounts and People of Note in the Ad Industry
Ad Store, New York, is opening a satellite office, in Kabul, Afghanistan, to be led by Massoud Etemadi, an Afghan native who is the creative director of the Ad Store Washington office.
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Are Animal Crackers Headed for Extinction?
WASHINGTON—Animal crackers could be headed for extinction—that, at least, is the warning from industry representatives about a series of guidelines for marketing to children currently under consideration. At a forum Tuesday, representatives from several food, beverage, and advertising associations spoke out against the proposed guidelines, which were authored by the Interagency Working Group on Food Marketed to Children, a joint project of the Federal Trade Commission, the Centers for Disease Control and Prevention, the Food and Drug Administration, and the U.
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Advertising: Promoting a Condiment in the Main Course Aisle
Vlasic, the pickle brand, is placing small ads for its products in the meat and cheese aisles as it tries to get consumers to buy them as grilling season starts.
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News From the Advertising Industry
Account assignments, executive appointments and miscellaneous news from the advertising agencies.
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