Family Circle
Summary
Family Circle is an American women's magazine published 15 times a year by Meredith Corporation. It began publication in 1932 as a magazine distributed at supermarkets such as Piggly Wiggly and Safeway. Cowles Magazines and Broadcasting bought the magazine in 1962. The New York Times Company bought the magazine for its woman's magazine division in 1971. The division was sold to Gruner + Jahr in 1994. When Gruner + Jahr decided to exit the US magazine market in 2005, the magazine was sold to the Meredith Corporation.The magazine is considered one of the "Seven Sisters", a group of seven women-oriented magazines, with the others being Ladies' Home Journal, McCall's, Good Housekeeping, Better Homes and Gardens, Woman's Day, and Redbook.Family Circle also sponsors the Family Circle Cup in the Family Circle Magazine Stadium in Charleston, South Carolina, a WTA tennis tournament which is the only Tier I clay court tournament in the United States.In November 2009, Family Circle launched their social network Momster.com , for moms of tweens and teens..
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Consumer magazine ad pages fall 8.2% in 2012, extending publisher's losing streak
The year end Publishers Information Bureau (PIB) report did not hold much good news for consumer publishers, with ad pages for 2012 ending 8. 2 percent below 2011 levels. The last time publishers enjoyed a bump in ad pages was 2010 when pages eked out a small gain. Worse, ad pages that fell dramatically at the start of the financial crisis have not recovered at all.
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US magazine sales dip even further
Magazine sales in the United States appear to be following those of newspapers. They fell by nearly 10% in the first half of 2012 according to the latest figures from the Audit Bureau of Circulations.
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‘Family Circle’ Is On A Newsstand Rebound
The single-copy differentials have not been good for FC in recent Audit Bureau of Circulations reporting periods: -13. 3% in second-half 2011; -16. 2%, first-half 2011; and -15. 6%,second-half 2010. (Its rivals--led by Woman’s Day --have also been down. ) But editor-in-chief (since September 2005) Linda. . .
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'FamilyFun' Publisher Among Meredith Casualties
FamilyFun publisher Deb Mignucci was among the higher-ups laid off this week when Meredith Corp. cut about 60people across its magazines like Better Homes and Gardens and Family Circle in the face of lower ad revenue. Eighty were let go company-wide.
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SkipIt lets viewers pay to not watch online ads
Is 30 seconds of your time worth a dime? SpotXchange thinks so. The online video ad firm has unveiled SkipIt, a membership micropayments service that lets web viewers chip in 10 cents or less to skip over a video ad.
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‘Family Circle’ Publisher Lee Slattery’s Brother Is A Mad Man
We refer to actor John Slattery, who as Roger Sterling in the hit AMC series Mad Men has just begun his fifth season as portraying a philanderer and--mixed with all the smoking. . .
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Monthlies April Boxscores Are Down (-4.65%)--But Remain ‘Fashion’-Ably Up
The hoped-for good news that April would benefit from the strong Christmas retail season (the January-early February ad-sales period came after the data were released) did not happen cumulatively because 26 out of the 152 monthlies were below -20%. In addition, Family Circle and Woman’s Day were both. . .
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QR Codes Getting More Use in Magazines
Interactive barcodes have been popping up more in magazines—Meredith Corp. has just announced it had selected Microsoft Tag as the 2D barcode standard across its magazines—but some questions still remain about its impact as an advertising tool.
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Hearst Poaches Meredith Sales Executive
Hearst has raided Meredith's magazine unit for a senior integrated sales executive, Maureen Polo.
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“Family Circle” And “Woman’s Day” Will Publish Monthly In 2012
For decades, they were women’s-service magazine “store books,” with 18-times-per-year frequencies reflecting their under-$1 cover prices. It is a different. . .
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