Consumer Reports
Summary
Consumer Reports is an American magazine published monthly by Consumers Union. It publishes reviews and comparisons of consumer products and services based on reporting and results from its in-house testing laboratory. It also publishes cleaning and general buying guides. It has approximately 7.3 million subscribers and an annual testing budget of approximately US$21 million. The annual Consumer Reports new car issue, released every April, is typically the magazine's best-selling issue and is thought to influence millions of automobile purchases. Consumer Reports does not print outside advertising, accept free product samples, or permit the commercial use of its reviews for selling products.
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Digital magazines: Circulation pricing and information issues vary across titles, the fee and user info wars with Apple were unnecessary and counterproductive
After attending a series of meetings this week with various service companies and groups of publishers, I am amazed how much lingering misinformation and bad feelings remain when it comes to the fees being charged by Apple within the Newsstand and the issue of reader information. The problem starts with the issue of paid circulation.
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Journalism and Digital Education Roundup, October 2, 2012
The best stories across the web on journalism and digital education1. More schools relax their policies on cellphones, iPads (Columbus Dispatch)2. California experiments with free, open-source textbooks (The Atlantic)3. Schools adopting 'Bring your own device' policies (Press-Enterprise)4. Why distance learning and digital education are the latest fashion in education (Huffington Post)5.
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Why the Nook is failing: One chart, four reasons
In Tuesday’s earnings report, Barnes & Noble broke out Nook sales for each quarter back to April 2011. Here they are:.
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Lessons from ProPublica
Paul Steiger is one of the men I admire the most in my profession. Five years ago, at the age of 65, and after a 16-year tenure as the Wall Street Journal’s managing editor, he seized the opportunity to create a new form of investigative journalism. Steiger created ProPublica, a non-profit newsroom dedicated to the public interest and to deep dive reporting.
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Groups Make Recommendations For Kids' Facebook
Facebook will have to work hard to earn a "like" from privacy advocates if the social network decides to open up to children under the age of 13. A group of 14 consumer, privacy, and child advocacy groups had some strong recommendations Monday for how the service should be designed.
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Congressional Privacy Hawks Question Facebook For Kids
When The Wall Street Journal broke the news out that Facebook was developing technology to let kids under 13 use the social networking site, it was only a matter of time—one day, to be exact—before Congressional privacy hawks swooped in requesting the details.
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Creepy
I just reamed an ITN producer who emailed me this clip about Google seeking a patent for using background noise in audible search requests and wanted to talk to me “off the record” (why he’d offer that, I don’t know; bad reporters’ reflex) to find out what “worries” I had about privacy and security.
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Consumer Reports’ moral panic
I’m very disappointed in Consumer Reports for falling into the moral panic about privacy and social services. Today it issues a survey and a Reefer Madness report that covers no new ground, only stirs it up, over privacy and Facebook. Let me address instead the survey. In its press release, Consumer Reports says — as if we should be shocked at these numbers — that:.
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Advertising: the trust factor
For the vast majority of digital users, trust lies first and foremost in recommendations and opinions from their peers.
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Advertising: The trust Factor
The digital advertising equation is outlined in the Nielsen graph below. The Global Trust in Advertising survey released this month (summary on Nielsen site and PDF here) underlines one key finding: For the vast majority of digital users, trust lies first and foremost in recommendations and opinions from their peers.
TheMediaBriefing Social