Neil Thackray
Summary
Neil Thackray has worked in business media for more than 25 years and on digital projects since 1996. He began his career at Reed Business Information acting as publishing director of numerous magazines and trade shows. He went on to be divisional Managing Director at Miller Freeman, before leaving to head up the launch of The Industry Standard in Europe. That gig was famously shortlived as the dot com bubble burst. After the The Standard Neil joined Quantum Business Media as CEO. After three years he sold the business, which was private equity backed and moved to Nexus Business Media also as CEO. In addition to his full time roles Neil acts as Non Executive Chair of Osney Media, ia a past director of the AEO, has been a member of the PPA Business Media Committee and undertaken numerous consulting roles on a confidential basis. Neil has now stepped down from his role at Nexus but continues to provide consulting services to media companies. Topics covered include digital development, reader engagement, pricing, market strategy, asset reviews and analysis He is also the co founder of Briefing Media Ltd.
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Our guide to entering the British Media Awards
This year's list of judges for the British Media Awards is a daunting cadre of the some of the best minds in media today. You have just a few weeks left to get your entry in so here, Neil Thackray, Briefing Media co-founder and chairman of the 2012 and 2013 BMA Judging Panel, gives his top tips for maximising the your chances of winning.
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The debate continues: Newspapers struggle with frequency worries, future blighted by blandness
Jasper Jackson sparked an enthusiastic twitter debate amongst some notable readers of his article about the future of newspapers. Nobody agreed about much, save that the current economic model was unsustainable in any normally constructed meaning of publishing economics.
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Growth in media business and the infinity hotel
Are you trying everything? Are you intervening every day in the strategy, planning and execution in your media business? Do you wake some mornings and fear that there are not enough options for growth open to you? Are you grimly hoping that the tablet revolution will save the day? Are you creating enough capacity in your business to make growth happen?
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Why Leveson is irrelevant to just about everyone
The press likes nothing more than talking about itself and acres of newsprint have been devoted to the debate on whether statutory underpinning is tantamount to the end of a free press as we know it. But the Leveson Report and any subsequent legislation will do nothing to address the real problems journalism faces in maintaining accuracy and public trust, argues Neil Thackray.
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How to beat digital disruption by seeing the big picture
What are the chances that every decision you make is based on a misunderstanding of what is happening in the media industry? If we look at the history of the last 15 years there is some evidence to support that view.
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Our changes to Pulse and why print publishing needs a user-centric strategy
Pulse magazine, Briefing Media's publishing brand covering the primary healthcare sector, is making some important changes to its publishing cycle and the split in resources between print and online, putting the user at the centre of the operation. Here, Briefing Media's co-founder Neil Thackray explains the thinking behind the move.
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Mobile This, Mobile That - But Where In The Hell Are My Mobile Apps?
We had a bit of a development review the other day, and like all of you we started a conversation about what to do about our mobile strategy. We are pretty typical. We talk about it a lot, but still haven’t settled on a clear approach. We have mobile sites of course.
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A question for Leveson: Why should specialist publishers stay in the PCC?
Specialist, B2B publishers are very rarely involved in complaints and adjudications to the Press Complaints Commission, yet these publishers contribute thousands in fees every year. Briefing Media co-founder Neil Thackray asks, what's the point?
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Are media trade bodies ready for the digital age?
There is growing evidence that in parallel with the issues their members face, media trade organisations are struggling with their single platform identities in a multi platform world. Which one should a multi-platform company join, if any?
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Why the future of business media is not in print, it's in being user-first
Briefing Media co-founder Neil Thackray talks about the company's strategy of putting the user - not the platform - first and asks whether other media companies have been bold enough in going digital first...
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