Dan Davies
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Interview: GMG Radio working on a ‘hybrid’ digital future for radio
The digital revolution raging through traditional media is accelerating for most sectors. Radio is no different: there are growing numbers of digital and internet listeners, meaning that the business model and consumption trends are changing fast. Yes, people mostly listen via AM/FM and the stations sell advertising (or get publicly funded via the BBC) but the nest few years are crucial.
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Putting the business model first: Why making money should be the lifeblood of local
Digital revenue growth for news and information publishers is going in the right direction in the UK. But is it rising fast enough in regional news?
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Counting the cost and benefits of community managers
The role of community manager has gone from being a social experiment to an integral part of the newsroom. But are they there to teach old hacks new digital tricks or is there now a genuine business imperative and ROI factor in having staff to represent your brand through social media?.
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Saatchi mobile marketer: Mobile web is better value than apps
We all know that mobile is a rapidly evolving marketplace but it’s all too easy to be dazzled by the newest toy and forget the basics. James Hilton, joint managing director of M&C Saatchi Mobile, says commercial success comes from creative and effective communication, and you don't need an app to get it.
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#MobileMedia11: Screen Digest analyst – use mobile as an extra incentive to your audience
If you were to ask Screen Digest senior analyst Ronan de Renesse the best price is for an app, he doesn’t consider the answer for very long: “Free”. Giving apps away is still the most popular app strategy – look how much green there is on this graph of Distimo data from March.
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#MobileMedia11: Who is keeping pace in the lightning fast world of mobile media?
Who is keeping up when it comes to mobile apps and publishing in the news, entertainment and information publishing industries? Dominic Jacquesson, author of TheMediaBriefing's intelligence report on mobile, gives his take.
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#Mobilemedia11: From print to mobile – magazine publishers' big leap of faith
This is part of a series of articles and interviews on TheMediaBriefing this week ahead of our conference Mobile Media Strategies 2011 on June 14.
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PPA Conference 2011: Why digital B2B publishers need to find the detail behind the paywall
Many B2B publications don't find it that hard erecting a paywall when taking their brand online because their readers are already locked into a subscription model. But according to John Barnes, MD of digital at Incisive Media the biggest mistake they made was not getting enough detail...
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PPA Conference 2011 morning round-up: Piracy, B2B data and iPad apps
Some magazine publishers may have questioned why the PPA chose former Undertones frontman Feargal Sharkey to lead the first session at the annual PPA Conference on Wednesday. But, taking to the stage accompanied by "Teenage Kicks", he added a little rock ‘n’ roll cred to proceedings.
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Can paywalls be sociable? David Cushman on social media in news publishing
Adopting a successful social media strategy doesn’t just mean getting yourself a Facebook page or Twitter profile. Social media is no longer an add-on – it must be at the centre of your business, according to one leading digital interaction expert.
TheMediaBriefing Social