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The visual economy: Is a pin – worth a thousand words?
Valued at more than $1bn in the USand still growing, according to Comscore figures from March, at a rate of 145% since the start of 2012, it’s easy to see why marketers are seeking to capitalise on a new social sharing channel such as Pinterest.
This adoption is even visible from looking at how the site has grown in the UK – its user base more split evenly between male and fe...
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Summary
Valued at more than $1bn in the USand still growing, according to Comscore figures from March, at a rate of 145% since the start of 2012, it’s easy to see why marketers are seeking to capitalise on a new social sharing channel such as Pinterest.
TheMediaBriefing Social