How Design Links Storytelling to Social Enterprise

Mediashift - on 16/5/12
That a story can give voice to a cause and incite a social movement is an old concept. But at a recent gathering of more than 100 documentary filmmakers, social entrepreneurs and designers, the real question was not whether stories can make change happen, but how to make storytelling a systemic part of how a social enterprise disseminates its message and gathers support for its cause. So how...
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Summary

That a story can give voice to a cause and incite a social movement is an old concept. But at a recent gathering of more than 100 documentary filmmakers, social entrepreneurs and designers, the real question was not whether stories can make change happen, but how to make storytelling a systemic part of how a social enterprise disseminates its message and gathers support for its cause.

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