The newsonomics of Pricing 101

Ken Doctor @ Neiman Journalism Lab - on 3/5/12

When the price of your digital product is zero, that’s about how much you learn about customer pricing. Now, both the pricing and the learning is on the upswing. The pay-for-digital content revolution is now fully upon us. Read more

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Summary

When the price of your digital product is zero, that’s about how much you learn about customer pricing. Now, both the pricing and the learning is on the upswing.

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Arkansas Democrat-Gazette, MinnPost.com, iTunes, Advertising, Star Tribune, The Economist, The New York Times, Amazon.com, Los Angeles Times, Apple, Audit Bureau of Circulations (US), The Sunday Times, Hulu, Warren Buffett, Google, L. Gordon Crovitz, Netflix, Microsoft, Creative Commons, Financial Times, The Boston Globe

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The newsonomics of Pricing 101

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