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Trinity Mirror to launch daily deals business
Trinity Mirror
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is launching "happli", a nationwide daily deals business, focused on attracting and retaining loyal, long-term customers for retailers. The launch is supported by a £10 million investment over the next two years with the business forecast to deliver net revenues of around £20 million by 2014. The deals business represents a good strategic fit for the Group, focusing on delivering ...
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Summary
Trinity Mirror is launching "happli", a nationwide daily deals business, focused on attracting and retaining loyal, long-term customers for retailers. The launch is supported by a £10 million investment over the next two years with the business forecast to deliver net revenues of around £20 million by 2014.
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