Fearless Takes On Baby Carrier Account

Adweek.com - on 25/8/11
New York startup Fearless opened in the spring with assignments from a food delivery company (PureFoods) and online phone service provider (phone. com). Now the shop is working for a baby carrier manufacturer. Read more

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Summary

New York startup Fearless opened in the spring with assignments from a food delivery company (PureFoods) and online phone service provider (phone. com). Now the shop is working for a baby carrier manufacturer. For ERGObaby, Fearless will create ads and buy media (through its EarthQuake Media unit). The ads—the first of which are expected in the fall—will appear in the U.

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