WaPo's Display Dollars Fall By Double Digits In Q2

David Kaplan @ PaidContent - on 5/8/11
While print advertising declines are a given for most major newspaper publishers these days, the online side of the business has still tended to be positive for most. Not so at the Washington Post (NYSE: WPO), where display dollars fell 16 percent in Q2 and even slipped 4 percent during the first six months of 2011. The results for online classifieds were mixed so far, though the numbers were to...
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Summary

While print advertising declines are a given for most major newspaper publishers these days, the online side of the business has still tended to be positive for most. Not so at the Washington Post (NYSE: WPO), where display dollars fell 16 percent in Q2 and even slipped 4 percent during the first six months of 2011.

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