UK Has Europe's Highest Prevalence Of Freemium Mobile Revenue

Robert Andrews @ paidContent:UK - on 25/3/11

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Angry Birds Twenty-nine percent of the revenue of the most successful mobile apps in the UK comes from in-app purchases made in free apps, according to new research by Distimo for Mobile Entertainment Forum. That’s the highest prevalence amongst the seven European countries Distimo examined for the research. The UK and Fran...
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Summary

Twenty-nine percent of the revenue of the most successful mobile apps in the UK comes from in-app purchases made in free apps, according to new research by Distimo for Mobile Entertainment Forum.

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iPhone, iPad

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