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Smaller, but more effective: digital future of DMGT's consumer titles headed for lower revenues but higher profits
23rd May 2013
Economist Digital commercial and product VP: My plea for simplicity on the iPad
23rd May 2013
Small is beautiful: your guide to becoming a global micro-publishing phenomenon
22nd May 2013
The database of affinity: Google, Facebook and the race to find out what people like
22nd May 2013
Welcome to the new-look TheMediaBriefing.com
21st May 2013
Come to Mobile Media Strategies 2013 - insight, actions and detailed advice for mobile and tablet publishing
- Smaller, but more effective: DMGT's consumer titles headed for lower revenues but higher profits
- Economist Digital commercial and product VP: My plea for simplicity on the iPad
- Small is beautiful: your guide to becoming a global micro-publishing phenomenon
- The database of affinity: Google, Facebook and the race to find out what people like
- When is an audience of 3.3 million not enough to impress advertisers?
- Welcome to the new-look TheMediaBriefing.com
Latest Analysis
Smaller, but more effective: DMGT's consumer titles headed for lower revenues but higher profits
DMGT's consumer business is settling into a digital transition which will see lower revenues but higher profits. Rising digital advertising revenue at the full dmg media group, which includes The Daily Mail, Metro, Mail Online and the Evenbase business, more than made up for print ad declines during the first six months of the 2013 financial year.
Daily Mail, dmg media, DMGT, B2B Media -, Consumer Media -, Finance and Deals -, Newspapers -, Weekly Round Up, B2B Media, Consumer Media, Digital Media, Finance and Deals, Mobile, Newspapers
Economist Digital commercial and product VP: My plea for simplicity on the iPad
Economist Digital vice president of commercial strategy and product Neelay Patel shares his thoughts on how to build a simple and effective user experience for the iPad.
Small is beautiful: your guide to becoming a global micro-publishing phenomenon
Over the past six years the news industry has lurched from being (obscenely) profitable to (largely) unprofitable – deciphering a potential future for the sector is not a new conversation. Fear not, however. A means to plot a successful career in journalism can still be found – one of which is presented by what can be achieved via premium micro-publishing for the tablet market.
Facebook, Consumer Media -, Digital Media -, Mobile -, Consumer Media, Digital Media, Mobile
The database of affinity: Google, Facebook and the race to find out what people like
The explosion of search advertising cut out publishers - targeting ads based on search queries simply doesn't require content. But as marketers focus on what people like rather than what they are looking for, can publishers make sure they aren't bypassed a second time?
Advertising., Consumer Media., Digital Media., Facebook, Google, Advertising, Consumer Media, Digital Media
When is an audience of 3.3 million not enough to impress advertisers?
The web has given brands a direct channel to consumers, and now they've got that audience they are using tactics from the media to create content - bypassing the traditional publishers in the process.
Branded content, Advertising -, Advertising, Digital Media
- When is an audience of 3.3 million not enough to impress advertisers?
- Economist Digital commercial and product VP: My plea for simplicity on the iPad
- Small is beautiful: your guide to becoming a global micro-publishing phenomenon
- The database of affinity: Google, Facebook and the race to find out what people like
- Future CEO Mark Wood on micropayments, events and creating a culture of innovation
