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Why the new UK newspaper ad spend forecasts are a lot more depressing than they look

Why the new UK newspaper ad spend forecasts are a lot more depressing than they look

Jasper Jackson28th October 2014

The latest forecasts for UK ad spend from WARC seem to offer a chink of light for publishers, but you look back at previous forecasts, the picture looks a little less rosy.

Advertising, Consumer Media, Digital Media, Newspapers

Broadsheet to inbox: How FirstFT tries to take the best of old and new media

Broadsheet to inbox: How FirstFT tries to take the best of old and new media

Chris Sutcliffe28th October 2014

One of the standout features of the recent resurgence of email newsletters among media organisations has been a focus on providing an aggregated experience that encompasses what other publications produce. The Financial Times has long offered a selection of opt-in emails, but it's latest offering more explicitly taps into this trend - not least as it's overseen by head of aggregation Andrew Jack.

Digital Media, Newspapers

What would a BBC video-sharing deal with publishers look like?

What would a BBC video-sharing deal with publishers look like?

Chris Sutcliffe27th October 2014

Opening its video archive would allow the BBC to monetise content for which it neither has plans - or resources - to use, and provides those other publishers with access to a breadth of content to which they simply wouldn't have otherwise. But are there any case studies that can support the scheme?

Broadcast, Digital Media, Newspapers

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