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Facebook launches Instant Articles; why aren't more publishers on board?

Facebook launches Instant Articles; why aren't more publishers on board?

Neil Sharman20th May 2015

Facebook reportedly courted twenty publishers as potential launch partners. If nine have bitten, the majority have not. Why?

Advertising, Digital Media, Mobile, Newspapers

Video: The Economist's Tom Standage on successful product development in a newsroom

Video: The Economist's Tom Standage on successful product development in a newsroom

18th May 2015

In this case study from Digital Media Strategies 2015, The Economist's deputy editor Tom Standage discusses how to build an editorially-led product development function.

Digital Media, Newspapers

Twitter's Dara Nasr: People don't understand the impact of mobile content

Twitter's Dara Nasr: People don't understand the impact of mobile content

Chris Sutcliffe15th May 2015

Twitter's head of sales for the UK Dara Nasr understands one of the fundamental obstacles facing media companies as they grapple with mobile publishing: Despite mobile devices' omnipresence, most people don't realise how transformative and impactful mobile publishing can be.

Advertising, Digital Media, Mobile

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